Slot Machine positioning

Volumes have been said on this item, and the disquiet and disagreement about where the "hot" slot machine games are placed in the casino are still happening – sixty years after slot games were 1st installed in casinos.

The classic rule is that the more favourable slot machine games were placed just inside the main entry of the casino; so that everyone going by would see real jackpot winners … be inspired to come into the casino … play. Our finding is that this is definitely no longer so.

Most of the large casinos today are magnificent complexes … now you can’t see inside from the sidewalk, so there is no longer a reason to position the ‘loose’ slot machines close-by any of the doors.

Another classic rule is that loose slots are installed on the major aisles in the casinos, again so that more potential gamblers could see winning jackpots and be galvanized to play. Notably though, we find that this also is no longer a universal rule.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the very last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

Nowadays, casinos are constantly changing their philosophy about where to place the loose slots.

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